Will draw data from the AOL Video on-demand archive, broadcast television, video assets indexed through Singingfish & RSS feeds from video streaming sites.
America Online, Inc., yesterday announced the launch of its video search product available through the AOL service, AOLSearch.com and on AOL.com, including the new web portal available in beta.
The video search will deliver content online, from its database, which draws data from the AOL Video on-demand archive of more than 15,000 licensed and originally produced video assets, including from broadcast television; more than 1.5 million video assets available on the internet indexed through Singingfish, a video and audio search engine; and RSS feeds from video streaming sites.
The company claims that the new AOL Video Search provides a better video search experience through features which include the ability to search from one place for online video from a variety of sources, better results, speech-to-text processing that helps to deliver greater metadata and will allow searches of keywords within the body of the video, inline playback through the new AOL Video Player, animated thumbnails, search history, etc.
"On-demand video is rapidly emerging as a mainstream behavior on the Web, and we want AOL to be the first place users go for online video," said Kevin Conroy, Executive Vice President and Chief Operating Officer of AOL Media Networks. "We're combining best-in-class video search technology with extensive video programming to offer consumers the best video experience anywhere on the Web."
As part of its focus on on-demand video, the new AOL.com web portal will soon launch a Video Hub that will serve as a central location for music, news, sports and entertainment video programming. This new initiative will be integrated with both the new AOL Video Search and Video Player.