Company launches new program for resellers; offers higher partner status and new ways to boost sales.

BackupAgent, a provider of online backup and recovery software services, today announced that it has launched a new program for resellers, offering them higher partner status and new ways to boost sales as they generate more sales and acquire more knowledge of its data loss protection products. The company states that its Partner Program has four partner levels: Registered Partner, Silver Partner, Gold Partner and Platinum Partner.

It explains that to achieve a high partner status, resellers need to meet higher training, technology and revenue requirements, however, every partner has access to the its partner portal, offering sales and technical information on its software. The company further states that depending on partner status, partners can get free product training, use the BackupAgent logo in their communications, or sponsor reseller marketing activities.

"With this new partner program we offer partners structured support on various levels. They can for example attend product training or use our partner portal," BackupAgent marketing Director Roland Sars said in a statement. "This results in a win win situation: partners can provide customers with special offers, technical support and advice. In this way, they increase their turnover and that of BackupAgent. This upward spiral can be continued up to the highest partnership level."