Scott Averbach, former OnResponse.com founder & CEO, will be responsible for market strategy and development, affiliate and reseller marketing.

Globat.com, a provider of web hosting service, today announced the appointment of former OnResponse.com founder & CEO, Scott Averbach to take over the hosting firm's online marketing department.

Averbach will be responsible for all of Globat.com's online marketing functions, including market strategy and development, affiliate and reseller marketing, product marketing and management and channel enablement. He got his start in the web hosting industry in 1997 when he became network engineer of hosting company Hiway Technologies, which was later acquired by Verio.

Before Globat.com, Averbach founded and served as President & CEO of online CPA network OnResponse.com, which he sold to ValueClick, Inc. in 2001. After the acquisition, he joined ValueClick's executive team until late 2002, when he became President of content and web production company Sialogic, Inc.

"Scott brings a proven track record of pioneering online marketing to our firm," said Globat.com's CEO Ben R. Neumann. "He has the market expertise, the breadth of skills, the leadership, and the drive to build an effective global marketing program. He is a very welcome addition to our team."