Programs to accelerate Channel Partner Momentum With Authorized Consultant Program, Technology Alliance Partners Help Drive for VIP Channel Partners.

VMware, Inc., a virtualization solutions provider from the desktop to the datacenter, today at VMware Partner Exchange 2008, announced new and enhanced strategic enhancements to its award-winning channel partner programs. It states that the enhancements build on initiatives announced in February 2008 to enhance their VIP Partner Program, helping their partners around the world that resell VMware virtualization solutions by accelerating partners' expertise, profitability and opportunity in VMware virtualization.

The company explains that the expansion of the VMware Authorized Consultant Program, which will provide partners with the expertise they need to build a profitable services business based on VMware virtualization solutions. It adds that a new VMware Alliance Affiliate Initiative that provides partners the opportunity to accelerate profitability through joint solution selling with their technology alliance partners. This new programs are designed to capitalize on the market opportunity of VMware virtualization, claims the company.

"These new benefits take the value proposition of VMware virtualization to new levels," said Steve Houck, vice president of worldwide channels at VMware. "We continue to enable our business partners to build VMware virtualization practices that are profitable, offer customers advanced training for sophisticated VMware deployments, and deliver increased opportunity. VMware's business partners are poised to lead the way for new and existing customers of all sizes in the rapidly growing virtualization market."